John McElwee's latest book, THE ART OF SELLING MOVIES, is now available at Amazon:
https://www.amazon.com/Art-Selling-Movi ... V50QQWH7SY
I cannot recommend this book highly enough, it is a fine follow-up to John's previous book, SHOWMEN, SELL IT HOT, they are both wonderful reads and looks at the Exhibition side of the Movie Business. THE ART OF SELLING MOVIES is a wonderful examination of the way selling movies through newspaper advertising developed and evolved from the silent days into the seventies, with beautiful reproductions of hundred of original movie ads.
The book was laid out and published by Bob Matzen's Paladin Communications, and they have always done an amazing job with full color printing and putting together yet another book that is a joy to read and visually sumptuous. I say order it immediately!
And if you haven't gotten John's first book, SHOWMEN, SELL IT HOT, here's the link to it as well:
https://www.amazon.com/Showmen-Sell-Hot ... K9V20E38CF
Both of these books need to be on your shelves.
RICHARD M ROBERTS
Find out about the latest releases and exhibition of classic films.
2 posts • Page 1 of 1
Ooh! Thanks for the tip! I got SHOWMEN, SELL IT HOT for Christmas a few years ago. I was so impressed, I let John McElwee know that I'd wished I'd had more time when I started reading it, because I would have finished it in one sitting. I'm looking forward to getting THE ART OF SELLING MOVIES - it's going on my wishlist in about five minutes...
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